We connect buyers with the right suppliers.
SUROOH is a trading and sourcing company based in Istanbul. You tell us what you need. We find who makes it, verify the supplier, get you the real price, and follow the order until it arrives. One company instead of ten strangers.
Why buyers work with us
Our registered scope runs from food and textiles to machinery, medical equipment, construction materials and energy. Whatever you are buying, we can invoice it, import it and deliver it legally.
- One point of contactSourcing, negotiation, documents and delivery handled by the same team.
- Verified suppliers onlyRegistration, capacity and references are checked before any order is placed.
- Real market pricingOffers from multiple sources, not a single quote.
- Wide trading licenceTen product categories and fourteen service areas under one company.
- We stay until it landsThe quote is the beginning, not the job.
What we do
We handle the whole process, from finding a supplier to getting the goods delivered, installed and supported.
Sourcing and Buying Agent
Send a specification, drawing or sample. We find who makes it, compare offers, negotiate terms and bring you options you can decide from.
Import and Export
Goods both ways: international products into Türkiye, and Turkish manufacturing opened to buyers abroad. Documentation and shipping on our side.
Industrial Machinery and Equipment
Production lines, automation systems, technical equipment and spare parts. Single machines or complete factory setups.
Energy and Renewables
Solar, wind, hydro, geothermal and biomass. Panels, turbines, generators, transformers and storage, supplied and installed under the required permits.
Oil, Gas and Petrochemicals
Refinery and plant equipment, petroleum products, chemical raw materials, plus technical and logistics support for field operations.
Water Treatment and Desalination
Reverse osmosis systems, filters, pumps and complete purification plants, with installation and maintenance.
Project Supply and Tenders
Public and private tenders with the full supply package behind them, including staged deliveries and bonded storage.
Installation and Technical Service
Assembly, commissioning, maintenance and after-sales service for machinery, plants and heavy equipment.
Logistics and Warehousing
Loading, storage, transport and terminal handling at ports and airports, plus warehouse and bonded storage.
Construction and Building Materials
All types of building, installation and decoration materials, plus construction contracting work.
E-Commerce and Digital Trade
Online selling, marketplace operations and digital trade support for products entering new markets.
Consultancy and Training
Commercial, technical and business development consultancy, plus occupational health, safety and risk training.
What we supply
Every category below sits inside our registered trading scope, which means we can legally source, import, export and invoice all of it.
Food and Agricultural Products
Grains, pulses, flour, oils, dairy, meat, canned goods, confectionery and beverages
Textiles and Ready-to-Wear
Fabrics, yarns, leather, garments, workwear, footwear, accessories and home textiles
Construction and Building Materials
Building, installation and decoration materials for single sites or full projects
Electronics and Electrical
Computers, phones, communication devices, consumer electronics, appliances and components
Medical and Healthcare
Medical devices, consumables, laboratory equipment, personal care and hygiene products
Agricultural Machinery and Inputs
Tractors, irrigation systems, greenhouse equipment, seeds, fertilisers and tools
Automotive and Spare Parts
Vehicles, commercial trucks, construction machinery, engine parts, tyres, batteries and filters
Industrial Machinery
Production lines, automation systems, technical equipment and spare parts
Energy Equipment
Solar panels, turbines, generators, transformers and storage systems
Petrochemicals and Chemicals
Petroleum products, petrochemicals, chemical raw materials and plant equipment
Where we work
Our head office is in Istanbul and our licence covers Türkiye and international markets. Our strength is in the regions where we already have people, suppliers and relationships on the ground.
Türkiye Head office
Istanbul is where the company is registered and where most sourcing happens. One of the strongest manufacturing bases in the region for textiles, food, machinery, construction materials and automotive parts.
Middle East and the Gulf Local presence
Direct reach into buyers, contractors, distributors and tenders across the Gulf, with people on the ground rather than a foreign email address.
North and East Africa Established routes
Construction materials, machinery, food supply, agricultural goods and general trade.
International sourcing Anywhere it is made better
When a product is made better or cheaper elsewhere, we buy it there. Our sourcing is not limited to one country.
How we select a partner
We do not claim to do everything ourselves. We choose the right technical, logistics, contracting and consultancy partners, hold them to a standard, and stay responsible for the result.
Licences and registration documents verified
Capacity and past projects checked, not assumed
References contacted directly
New partners start on a smaller scope before a client project
Performance reviewed on every job
I want to buy
Send your specification, drawing, photo or description. We source it and quote real options and real prices.
Send a requirementI want to supply
Manufacturers and wholesalers with real capacity and clean documentation. Send your catalogue, certificates, MOQ and lead times.
Become a supplierI want to partner
Agency, distributorship, or technical, logistics, contracting and consultancy services. Send your company profile and licences.
Register as a partnerTell us what you need
Send a specification, a drawing, a photo, or just a description. We come back with real options and real prices, usually within one working day.
- Türkiye — Head officeMerkez Mah. Akar Cad. iTowers Bomonti No: 3, Inner Door No: 23, Şişli / Istanbul
- Egypt24/A Anwar El-Mofty St., Kuwaiti Investment Buildings, First District, Nasr City, Cairo
- Saudi ArabiaAl Qashlah District, Building No. 8729, Mubarak Alduwayk Street, Secondary No. 3635, Dhahran 34232
- LibyaBenghazi and Tripoli
- SudanSudan
Emailinfo@surooh.com.tr
Phone / WhatsApp+966 50 490 4056 / +90 506 377 42 51
Working hoursMonday to Friday, 09:00 – 18:00 (Türkiye time)